Preferred artwork is usually a press-ready PDF with fonts embedded or outlined and images at sufficient resolution. Vector files such as AI, EPS, and SVG are often best for logos and clean line art.
PNG and JPG files may work for simple jobs, but low-resolution web graphics often do not print well at larger sizes.
- Best: PDF, AI, EPS, SVG
- Sometimes acceptable: PSD, TIFF, JPG, PNG
- Editable office files may need setup work before production